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What does an outage really cost you?

Work out what downtime costs per minute, hour, incident, month and year from your own revenue, team and outages, with every formula shown.

Revenue

100% if every sale happens on the site. Lower it for revenue that comes back later or arrives some other way.

Use the revenue for the hours outages matter. An average over the whole day understates an outage at peak time and overstates one at 04:00.

Team and overhead (optional)

Who can’t work, or drops their work to fix it.

Salary plus taxes and benefits, per hour.

Support load, wasted ads, refunds and credits, as a share of the cost above.

Downtime

From the failure until it works again, including the time before anyone noticed.

Downtime per month as in the uptime calculator.

With an uptime %, its downtime is split over them.

What downtime costs you

Per minute
€40
Per hour
€2,400
Per incident (1h)
€2,400
Per month (1h)
€2,400
Per year
€28,800
Where the cost comes from
Breakdown Per month Per year
Lost revenue €2,400 €28,800
Lost productivity €0 €0
Overhead €0 €0
Total €2,400 €28,800

Downtime costs about €40 a minute: €2,400 a month and €28,800 a year with 1h down a month.

The cheapest minutes to cut are the ones before anyone notices. Uptimecheck checks as often as every minute and confirms a failure with a second check before it alerts you.

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What 99.9% and 99.99% uptime mean for you

The downtime each uptime target allows, at your cost of €40 per minute. Going from 99.9% to 99.99% is worth €18,935 a year.

Uptime Downtime a month Cost a month Cost a year
99% 7h 18m 18s €17,532 €210,384
99.5% 3h 39m 9s €8,766 €105,192
99.9% 43m 49s €1,753 €21,038
99.95% 21m 54s €877 €10,519
99.99% 4m 22s €175 €2,104
99.999% 26s €18 €210

Downtime is the most each target allows in an average month of 30.44 days, rounded down to the second.

Every formula, from your numbers only

No industry averages and no assumptions about your business: each result comes from the numbers you enter, in this order.

  1. Revenue per hour

    = revenue ÷ hours in the period

    An hour is 1, a day 24, a month 730.5 and a year 8,766 hours. A year is 365.25 days and a month a twelfth of it, as in the uptime calculator.

  2. Lost revenue per minute

    = revenue per hour × share lost ÷ 60

    The share is the part of revenue that stops while the site is down and doesn’t come back later.

  3. Lost productivity per minute

    = people affected × cost per person-hour ÷ 60

    Everyone who can’t work, or who stops to fix it, for as long as the outage lasts.

  4. Overhead per minute

    = (lost revenue + lost productivity) × overhead %

    A rough allowance for the costs that follow an outage. 0% leaves it out.

  5. Cost per minute

    = lost revenue + lost productivity + overhead

    Per hour is 60 times that, per incident the cost per minute × minutes per incident.

  6. Downtime per month

    = minutes per incident × incidents per month

    At most a whole month (43,830 minutes). From an uptime %, it is (100 − uptime) % of a month, and per incident that divided by the number of incidents.

  7. Cost per month and year

    = cost per minute × downtime per month, × 12 for a year

    Amounts under 10 are shown with cents, larger ones rounded to whole units. Nothing is converted between currencies.

What the calculator leaves out

  • Customers who don’t come back

    Some visitors who hit an error page buy elsewhere next time, and repeated outages lead to cancellations. That loss lands in later months, so it isn’t in the cost per minute; the overhead % is the place for an estimate.

  • Contract penalties

    If you promise your own customers an uptime, an outage can owe them credits. They depend on the contract, not on minutes, so add them to the overhead or count them separately.

  • Time of day

    The calculator assumes every minute of downtime costs the same. Outages at peak cost more and outages at night less in revenue, but night outages often last longer because nobody notices.

Where the minutes go

An outage has three parts: the time until someone knows, the time to find the cause and the time to fix it. The first is often the longest, at night and at weekends, and the cheapest to shorten. The guide walks through two worked examples and the hidden costs in more detail.

Read the guide

Questions

How do I calculate the cost of downtime?

Divide your online revenue per hour by 60 for the revenue lost per minute, and count only the share that is really lost while the site is down. Add the cost of the people who can’t work or who fix it, and an allowance for support, wasted ads and refunds. Multiply the cost per minute by the minutes your site is down.

What is the difference between 99.9% and 99.99% uptime in money?

99.9% allows 43 minutes and 49 seconds of downtime in an average month, 99.99% only 4 minutes and 22 seconds. At €40 a minute (€2,400 an hour), that is €1,753 against €175 a month, or €21,038 against €2,104 a year.

Why doesn’t the calculator use an industry average?

Averages per minute are usually drawn from surveys of large companies and range widely between businesses, so they say little about yours. Your own revenue, team and outage history give a number you can act on, and the formulas on this page show exactly how it is reached.

Does downtime at night cost less?

Usually less in lost revenue per minute, but night outages often last longer because nobody notices until morning. A short outage at peak time and a long one at night can cost the same. If your revenue varies a lot over the day, use the revenue for the hours outages tend to happen.

How does monitoring reduce the cost of downtime?

It shortens the time until someone knows, which is often the longest part of an outage. Uptimecheck checks your site as often as every minute, confirms a failure with a second check and then alerts you, so the fix starts right away instead of when the first customer complains.

Glossary Downtime

Let Uptimecheck keep watching

This free tool answers one question at a time. In Uptimecheck, the same work runs on its own and alerts you when something needs attention.

Downtime is obsolete.

Set up your first monitor in under a minute, or look around the live demo first.

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